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The Side Dish

Articles in Digital Development

WordPress

WordPress is Growing Up

We’ve dished about content management systems (CMS) like Kentico in the past. Enterprise applications like these are a must-have for large, complex applications serving medium to large businesses. Today, I’d like to discuss WordPress. WordPress’ place in the world. WordPress is a widely used CMS that perfectly fills a niche for businesses of all sizes, specifically in the area of marketing sites. I’m not saying it can’t handle minor applications or small level e-commerce, but…

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Customize Kentico CMS

How to Customize the Kentico CMS

Kentico is a Content Management System (CMS) where content editors can log in and update the content that is displayed on their website. The great thing about Kentico is that it’s very customizable according to your website’s needs. Here are some ideas on how to customize the Kentico CMS, with examples taken from our work with client Parsons Extreme Golf (PXG). Options to Customize the Kentico CMS Kentico is written in Microsoft C# .Net. Using…

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How to Make an Editable Website

How to Make an Editable Website

One of the biggest reasons clients come to BIG YAM for websites is because we can deliver a site that not only perfectly matches their brand, but we also can provide them with a website they can update on their own. This is done via a Content Management System (CMS). Empowering Our Clients A CMS simplifies updating websites so that those without coding experience can make changes. The trick is that not every CMS perfectly matches…

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4 Reasons Why Brands Should Use CRM Integration

4 Reasons Why Brands Should Use CRM Integration

It amazes me how often I hear clients tell me that they manage their entire business with an elaborate collection of home-baked Excel spreadsheets. This may have worked in the past, but it will not scale to support a growing business. What is a CRM? A Customer Relationship Manager (CRM) is an invaluable tool for most businesses, small or large. A CRM is a centralized repository that allows a business to track information and interactions…

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