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The Side Dish

Articles in Digital Development

Responsive Websites and the Internet of Things

Responsive Websites and the Internet of Things

Is your website ready for the Internet of Things? Every year at the Consumer Electronics Show, we see an unveiling of new devices and gadgets that bring us into an increasingly connected world. One of the biggest themes over the past couple of years has been the Internet of Things, or IoT devices. Many of our household appliances are getting upgraded with displays and wireless connections that allow us to do…

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Web Development (AKA The Language Masters)

Web Development (AKA The Language Masters)

Do you really know what your website development team does? Most people don’t. When I try to explain that I’m a back-end developer for an advertising firm in Scottsdale, people usually have no idea what that means. I generally simplify it saying, “I make websites.” In reality I’m a master of more than five coding languages which I use to build websites that function beautifully. I use these languages to build features for a website,…

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Warm Up Your Leads With Retargeting Ads

Warm Up Your Leads With Retargeting Ads

Retargeting – One of the latest buzzwords that we keep hearing will revolutionize how we market. Retargeting has been around for a while, and the big guys have been using it with great success, so how can your company use it in a successful marketing campaign? First, let’s define what retargeting is. Retargeting is the process by which ads are presented based on a user interacting with a campaign or web property on your website….

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